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Honest Ecommerce

May 13, 2019

Cyndi Thomason is a Certified Master Profit First Professional, and the founder and president of bookskeep, a virtual company that provides bookkeeping and Profit First consulting services to ecommerce clients all over the world.

Cyndi also just released a new book, Profit First for Ecommerce Sellers: Transform Your Ecommerce Business from a Cash-Eating Monster to a Money-Making Machine.

So far, we’ve talked a lot about the technology behind our stores and how to optimize our store pages on the show.

But today, Cyndi is going to teach us how to make our businesses more profitable using Profit First, a cash flow methodology that we also use here at Electric Eye.

We discuss Parkinson's law and Primacy Effect, and how they impact our money habits; the challenge of managing cash flow in a business with inventory, especially when you try to scale; and a quick-start approach you can use to make sense of cash flow.

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Honest Ecommerce is produced by Crate Media